第一次活動訊息
報名網站 http://www.registrano.com/events/obama2008/
適合參加人士
- 想運用網路做點事情的人
- 擁有商業網站營運經驗者
- 擁有非營利組織網站營運經驗者
- 擁有在地選舉競選與組織動員經驗者
- 再怎麼樣都有幽默感的人
- 喜歡自己動手的人
地點
時間
聯絡人
- TH. Schee 徐子涵
- info @ motomosa.com
議程大綱(保留更動權利)
21世紀初期
- 一個世代的崛起
- Google 與政治重回「眾人之事」
- 2004年:Howard Dean 與網路競選元年
- 運用聲望(reputation)機制的演化讓媒體追逐
- 發展以及降低協同科技門檻
- 早期識別連線媒體的夢幻和限制
- 鼓勵分享經濟並結合既有生態圈
- 大量採用微型客製化工具服務
- 招募具有熟稔實戰經驗的網路決策團隊
參考書目
- The Revolution Will Not Be Televised - Democracy, the Internet, and the Overthrow of Everything by Joe Trippi
- The First Campaign - Globalization, the Web, and the Race for the White House by Garrett M. Graff
- Mousepads, Shoe Leather, and Hope - Lessons from the Howard Dean Campaign for the Future of Internet Politics by Zephyr Teachout; Thomas Streeter
第一次活動筆記
第一次活動由 Schee 分享,其筆記如下:
insights
- email, before hotmail and after hotmail (the finance dept wanted it like the direct mail)
- bottleneck of headquarters
- it's about how you attack the problem, not the answers
- what made it successful were new, tech-savvy users of old tricks of old organizing and fund-raising (in its inability to use internet as field tool instead of as an "internet tool")
the staff
- bobby clark (all around internet guy)
- larry biddle (internet fund raising guym in his 60, background non-profit fund raising, 300 millions usd$)
- rick ridder (campaign manager)
- nicco melle (webmaster)
- kelly nuxoll (email manager, freelance writer)
- matt gross (blogger)
- tamara pogue (field director)
slogan
- does grasroots have a look?
- all good ideas will deteriorate into work
- message displine
- we were like peasants in russia before the revolution, if only the czar knew
- i want my country back!
campaign materials
- poster making
- pamphlet
team - management
- joe trippi
- bob rogan
- stephanie schriock
- tamara pogue
- larry biddle
team - internet
- zephyr teachout
- bobby clark
- michale silberman
- matt gross
- dave kochbeck
- nicco mele
-- jim brayton (icon)
-- karl frisch (icon)
-- allen smith (icon)
partners
- moveon.org
- meetup.com
- lulu.com
- cafepress.com
- josh koenig (hacker, deanspace, civicspace)
profound images
- fund-raising bat
- sleepless summer tour
- common sense
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